Trade Reconciliation Executive, Guinness Nigeria

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Trade Reconciliation Executive, Guinness Nigeria
Location: All Nigeria
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Ad description

The Job : Trade Reconciliation Executive, Guinness
Job Status: Full Time Job,
Remuneration: Attractive,
Location: Lagos, Nigeria.
Level: Level 6 MS2
Reports To: Trade Development Manager – Beer
Context/Scope:Nigeria Context
Guinness Nigeria Plc is a major market for Diageo. It is number 2 in the World for Guinness Foreign Extra Stout (FES) and number 1 for FES In Africa.A key contributor to the success of the GNPLC strategic plan is an effective Customer Marketing team demonstrating industry leadership- translating trade strategy and brand Game Plans into a world class Commercial plan – winning the visibility war at the point of purchase and meeting both trade and consumer needs.
The Trade Reconciliation Executive supports the Trade Development Manager in the effective administration of brand budgetb) Market ComplexityThe Trade Reconciliation Executive is to ensure effective activities tracking, measurement and evaluation are done on time and in line with GNPLC standards
Ensures activities are delivered in line with standard time lines and required tools available for the sales forcePurpose of Role
Deliver Sustainable Competitive advantage for GNPlc by:Supporting the Trade Development Manager to drive the GNPLC commercial agenda; developing strong customer relationship tools that deliver competitive advantage, deploying strong collaboration with internal stakeholders and a deep understanding of customer needs in order to support the Category and Divisional teams toward Brilliant execution in line with annual KPIs.
Supporting in enabling Joint Value creation with customersAccountabilitiesInitiate activity tracking, traffic management and measurement
Collate the quarterly cycle briefs/sales kits development and co-ordinate the deployment processes
Track trade activity / promo reconciliations
Support the category and commercial planning teamsRole RequirementsReconciliations: Activity reconciliations with third party agency, Divisions (tactical) and OTCActivity Tracking and Trend Analysis: End to end activity tracking, reporting and evaluationActivity Planning: Leads the translation of portfolio game plans/activity calendars into GNPlc Central Activity calendar.Ensures activity planning is consistently focused on driving brilliant execution across activity. Drives the commercial planning discipline with category teams and all stakeholders.Budget Management: Support the work on Advertising & Promotion budget effectiveness and management of Customer Marketing fixed budget.
QualificationA strong track record in field sales
Understanding of all Diageo Way of Selling Capabilities and tools. Strong capability and understanding of Insights, Sales Drivers, Outlet Segmentation and Managing Relationships
Minimum 2 years field experience
Educated to degree level or equivalent
Barriers to Success in RoleBeing out of touch with trade, shopper/consumer and field sales due to too much time spent in the office
Inability to collaborate effectively with the category teams and field sales.
Loss of personal integrity.
Inability to properly identify risks, and plan mitigation steps.Flexible Working OptionsBased at Headquarters in Lagos.
Head office maximum 75% of time, in trade minimum 25% of the time.

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