Specialist. Marketing-Teen Segment Vacancy, Etisalat Nigeria

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Specialist. Marketing-Teen Segment Vacancy, Etisalat Nigeria
Location: All Nigeria
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Ad description


Etisalat has been a part of the world’s telecommunication company for over its 35 years of experience, pioneered various innovative technologies in emerging markets and extended the reach of millions of subscribers globally.
Etisalat Nigeria, Emerging Markets Telecommunication Services (EMTS), trading as Etisalat, is a Nigerian company duly incorporated under the laws of Nigeria in partnership with Mubadala Development Company and Etisalat of the United Arab Emirates. Incorporated in Nigeria as a private company, it acquired the Unified Access License from the Federal Government in January 2007. Etisalat Nigeria is recruiting to fill the below positions:
Job Status: Full Time Job,
Remuneration: Attractive,
Location: Lagos, Nigeria
To be responsible for implementing sustainable, profitable, marketing initiatives that drive volume and value growth for the teen segment of the Consumer MarketPrincipal Functions Responsible for the coordination of analysis and forecasting of the teen segment needs, segment size, trends, profitability etc.
Responsible for developing promotion campaigns to stimulate usage and profitable consumer connections within the teen segment
Uses relevant segment data from Market & Customer Intelligence (including primary research, data mining, external reports) and impressions from Point-of-Sales to provide input for marketing plan development
Identify, review and monitor demographic profiles of the Teen segment customers.
Assist with logistics for awareness campaigns, fairs and ad-hoc surveys aimed at promoting Etisalat Nigeria products and services within the Teen market segment
Prepare/compile agreed periodic activity and performance reports for the attention of the Manager- Teen Segment
Provide inputs in the development of concepts for promotional campaigns
Suggest new opportunities for expansion and revenue growth within the Teen Segment
Recommends and identifies actions for customizing products & services to meet the needs of dedicated consumer segment.
Collaborate with Product Development Team, Brands, Sales,etc in Product Launch.
Other duties as assigned by the manager Teen Segment but within the scope of this job role.
Bachelor’s degree in Marketing, Socials Sciences or any relevant field.
Relevant professional certifications will be an added advantageExperience,Skills & Competencies 3 – 5years experience in Telecoms, FMCG, with at least 1year experience in consumer focused marketing. Telecoms Product Launch experience is an advantage especially within identified age segment (Teens)
Cross cultural understanding
Customer Focus and complaints handling skills
Networking & relationship building
Communication
Flexibility and adaptability
Drive for achievement/results
Problem Solving
Work Discipline
Planning & Organising skills

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