Social Media/Digital Marketing Manager

Job opening: marketing jobs, jobs in Nigeria

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Social Media/Digital Marketing Manager
Location: All Nigeria
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Ad description

Job Description:

  • The candidate will be an Internet savvy, serial media/online marketing expert, with sound marketing acumen, intellectually sound and shrewd, with a rich experience in digital marketing solutions. Experience working with FMCG brands is a must.

Responsibilities:

  • Executes a comprehensive social media strategy that raises visibility and traffic for target audiences and followers
  • Analyze and report on campaign performance on a day to day basis for impact on target audiences - translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns
  • Create monthly editorial content calendars for each brand within the portfolio
  • Create, curate, and manage all published content (images, video and written).
  • Customer relationship manager,online monitoring,listening and evaluation.
  • Cultivate a social media referral network
  • Copy, edit articles, press releases and other content from freelancers
  • Research and source material for content. working with sales and marketing team to create ideas
  • Manage social media presence and execute maintenance on social media properties and accounts -Instagram, Google Plus, Facebook, Pinterest and Twitter
  • Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate. I.e. Monitor, listen and respond to users in a “Social” way while cultivating leads..
  • Analyze Social Media statistics: Likes, impression, reach to generate insights from site metrics and implementing same to improve site performance
  • Manage freelancers while providing collaboration and training as needed
  • Analyse marketing initiatives - Responsible for metrics and delivering monthly reports and measuring ROI
  • Community Building : Research and identify Communities, Sub-Groups from various touch point of each regions ( Music, Football, Comedy, Celebrity e.t.c ) and develop how the organization can leverage this partnerships

job.naij@gmail.com

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